Thin Affiliates and The Google Quality Rater’s Handbook
Thought that this snippet might be useful for affiliate marketer’s. The rest of the document is pretty boring. This was under the thin affiliate section. This is how quality raters are supposed to recognize a true shopping site as opposed to a thin affiliate site.
a “view your shopping cart” link that stays on the same site and updates when you add items to it,
a return policy with a physical address,
a shipping charge calculator,
a “wish list” link, or a link to postpone purchase of an item until later,
a way to track FedEx orders,
a user forum,
the ability to register or login,
a gift registry, or
an invitation to become an affiliate of that site
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