Promoting Your Blog Through Diverse Content and Media

I used to keep my head in the sand as an affiliate marketer. I did one thing. I promoted Clickbank products. Why? The high commission percentage. It’s a rush when a sale can get you anywhere from $20 to $100 in commissions. But I only tried a few things. Didn’t step out of the seo box much. But there is more than SEO.

There is simply spreading out your network also with social sites that provide you with profiles that link back to your blog. Who cares if the link is dofollow! Use what you like, pictures you take, updates you make and videos you take to draw other people in who are interested in the same topics. Social networks are traffic in motion. I have had pages on my blogs get a surge in hits months after their submission to the site. Did I submit them myself? No! I submitted other peoples posts and when they requested I promote a story, if I liked it I did.

And a miraculous thing happened. Posts from my blog started getting submissions. I gained more followers with the process who would in turn visit my blogs regularly. And all it took was submitting sites I like. Videos get traffic from other avenues. I have a growling Chihuahua video that I think is at around 600 viewings. And you know what. I just took it and uploaded it.

I was fascinated with Kombucha tea at one time and uploaded images of the brewing process. I uploaded these to Flickr and got invited to add them to a group there. Videos and pictures are so easy these days. They are easier than writing and can be done on the move. I guess I can throw in podcasts also. It seems to be all that the Blogger and Podcaster magazines that I brought back from Blog World Expo are about.

And all of this is pretty new to me right now but there is a lot of potential in not narrowing down your promotional efforts to just SEO or just PPC or just article marketing.

But you are on social sites now. The key is not to spam. Be yourself and sell on your blog. Don’t push your content or products. Find great content and sites that you like, take pictures and videos related to what you like, talk about what you like in your updates and if your blog is truly on a topic you enjoy, you will notice a rise in traffic and subscribers.

I don’t follow spam and a few years online is all it takes to spot a spammer a mile a way. But I do believe in automation at times. There are many people in many networks that may be interested in what you have to offer as long as what you have to offer is not your own posts or sales pitches. Instead promote the shit out of cool content and feel the reciprocation and you will also find new followers in these networks because you are truly promoting content that you like. And then sell on your blog, which also takes a bit of tact but that is too much to cover in this post. Here are some top social media principles.

And everything has it’s place. I use delicious to archive knowledge, StumbleUpon for cool posts and pages. SocialMedian for about the same. I dabble in Mixx and Propeller. Twine for more intellectual topics. I also use Flickr and YouTube. And of course, Twitter. And then I send all of these to Friendfeed and I set up Friendfeed to send any new StumbleUpon links to Twitter as well as the posts to my blogs. I am late to all of these and I approached them slowly, wanting to be a good if somewhat semi-active member.

So there is software to multiply your efforts with your various types of content promotion. And like I said, tact. Really cool = comment on the post and submit it everywhere with one click. Kind of cool = pick and choose.

Shozu

I just found this one. It is a mobile service. But it does a lot and also has desktop app. It has a copy cat function for pictures and videos that will take them and upload them to multiple sites at the same time that is pretty amazing.

Ping.fm

This will take a text update and blast it to multiple services at the same time.

TubeMogul

TubeMogul is a free service that provides a single point for deploying uploads to the top video sharing sites, and powerful analytics on who, what, and how videos are being viewed.

SocialMarker

Send a link or comment about a page to up to 160 sites. Not at once, but one by one. Still it saves time if you want to submit a site to multiple social sites. Just get the bookmarklet, highlight the part of the page you want as the description and submit to the site of your choice.

SocialPoster

Same concept as the site above.

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