DPR Affiliate Marketing Blog

Archive for the ‘Using Adwords with Clickbank’ Category

If you plan on using Adwords to promote Clickbank products and you have never done this before, have never read any SEO articles, or don’t do much searching online, you are going to have issues. You need to see and understand the type of keywords that people use to find your website or landing page.

I have been tutoring a reader on using Adwords to promote Clickbank and am finally getting back on track here.

• First I asked him to choose a Clickbank product to promote.
• Then I briefly went through the logic of choosing keywords for the Adwords campaign.
• I went over the importance of negative keywords in your Adwords campaigns.
• And finally I went over some things that might scare a newbie away from Adwords.

I wrote a post a few days ago about newbie adwords mistakes and got a little big for my britches. I currently make mistakes. The biggest one being taking anything for granted. Like dropping some of the practices that created all of my profit for me.

Always split test. Use at least two ads in each ad group and once you have enough impressions to notice people favoring one over the other, replace the ad with the lowest CTR. I admit I slack on this one, tending to go after quantity rather than quality with my limited time.

There was a time when I would panic when a new "Make Money with Clickbank and Adwords" product came out. I imagined all the competitors it would create and prepare to fight them off. But it never really happened. I would also see newbies say that products I thought were written in gold did nothing for them. They tried everything but came to a conclusion that the product was a scam.

At first I thought this was strange. How could something that was responsible for increasing my income so much be thought of as little more than trash by others? But in the last few days I have been thinking back to when I was a newbie.

Negative keywords are important. They can turn a broad keyword into a narrow one. In fact, if you add enough negatives, you can forget about long tail keywords. But that’s a lot of negatives.

That’s why it pays to track the hits you get. If you have "spyware remover" in your ad group and check your tracking and find that you are paying for hundreds of hits via "cheap spyware remover", but not one sale, then it is time to add that word to your negative keyword list.